Al Masaood Automobiles proudly sponsors the Al Liwa Tal Moreeb Festival 2021

Al Masaood Automobiles, part of the Al Masaood Group, took part as the official sponsor of this year’s edition of the Al Liwa Tal Moreeb Festival.

The most anticipated festival, held once a year, is one of the most anticipated auto events in the Middle East and is considered a unique get-together for those who are into motor and bicycle racing, camping, adventure, dune bashing and more.

The festival celebrates Abu Dhabi’s cultural vibrancy, and this year Al Masaood Automobiles showcased its Nissan Patrols at the two-week celebration of competitions and activities such as biking and camping in the Moreeb Dune Desert. One of the most popular vehicles in the region, the Nissan Patrol is a capable basher perfect for the desert festival and carrying on its proud legacy of dominating any terrain.

Al Masaood Automobiles’ participation in the Liwa Festival is in line with its commitment to supporting sport and youth in Abu Dhabi. At Al Masaood Automobiles, we are fully committed to promoting a competitive new generation who are sporty and health conscious. We want to achieve this by integrating sport as a way of life in line with the UAE vision and continuously striving to actively participate in social, sporting and humanitarian initiatives as a responsible member of the community.

Bachir Gemayel, General Manager, Nissan Sales Said: “The success of the Patrol is due to its constant development to reflect our customers’ aspirations to be a high performance, luxury vehicle that can go anywhere while ensuring the comfort, safety and sophistication of the driver. Within several decades, the Patrol in Abu Dhabi has earned the title of “King of the Off-Road” because it was designed from the ground up for the most difficult driving conditions in the world, making it the perfect vehicle for the festival.

Al Masaood Automobiles is the exclusive Nissan dealer in Abu Dhabi, Al Ain and the western region. The off-road oriented Patrol range draws on its strong history and heritage in the region. As the cornerstone of Nissan’s SUV legacy, the Nissan Patrol has been recognized for its reliability and unparalleled off-road capability, along with world-class design and comfort features.


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